On 30th January, 2003, ITSA President Prof. Alastair Morrison and Secretary-General Prof. Bihu Wu visited the National University of Mongolia (NUM) during their trip to Ulaanbaatar. They met with Dr. A. Galtbayar, Vice President, International Relations and Cooperation, and Enkhjargal D., Head of the Department of Tourism, School of Geography and Geology.
The main topic discussed was the international conference being co-organized by ITSA and NUM in October 2013 with the theme: New Frontiers for Tourism: Potentials and Challenges of Emerging Tourism Destinations. The conference will produce a set of practical recommendations for expanding Mongolia’s inbound tourism for the next 10-20 years within a sustainable tourism development framework.
With their strong academic resources, ITSA and NUM discussed long-term strategic cooperation including the following initiatives:
- Cooperation on joint research on Mongolia tourism and its planning, development, and marketing that leads to academic publications and has high practical value to the tourism industry in Mongolia.
- ITSA, NUM and other education and training institutions in Mongolia working to enhance the knowledge, skills, and professionalism in the nation’s tourism industry.
- NUM’s assistance in expanding ITSA’s communications with tourism academics and others involved in tourism in Mongolia.
- Short-term exchanges of academic staff and graduate students in support of the aforementioned collaborative efforts.
Prof. Morrison said following the meeting: “ITSA is delighted to have this new partnership with the National University of Mongolia, the top-ranked and first university to be established in Mongolia in 1942. By pooling our resources and talents, I am sure that we can do much to benefit the tourism industry in Mongolia in the coming years.”
Regional VP of ITSA for Central Asia and the former special advisor to the previous Prime Minister of Mongolia, Mr. James Yip has been invited to be a visiting scholar at NUM. He will provide more detailed advice and input to NUM’s tourism program and tourism industry projects.